truly me by american girl invites children aged 5-8yo to express themselves through fashions & accessories for 18in/46cm dolls. responsible for packaging photography art direction and graphic layouts with adherence to american girl/truly me brand guides, refreshed by pentagram in 2024.
![AG Star Stylist Closet [F26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/9f5d63fd-9b40-4459-bdbb-cfed8506f086/AG_JLV65_StarStylistCloset_4LB.png)
![American Girl® Dance All Day Set [F25]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763494012741-IUIHSNHHL7HLG9HEGNBV/JLJ25_PIP_25_TM.png)
![American Girl® Chestnut Charm Horse & Hairstyling Accessories [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423253611-4ZQQVB6S94WB5PY5U7XA/JMF55_TM_Horse.png)
![American Girl® Best Sleepover Ever! Sleeping Bag Setfor 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423221722-M1BE0825BSG37EJM4RNC/JLJ02_TM_BestieSleepingBag.png)
![American Girl® Best Sleepover Ever! Spa Set for 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423191784-4D1SZFAZO1B05AOXS4F1/JLJ01_TM_BestieSpa.png)
![American Girl® Beam with Pride Gymnastics Outfit For 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423231456-I799ZK1R09Q8F5EMC0YO/JLF92_TM_Leotard.png)
![American Girl® Pink Party-Ready Dress for 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1772658825730-UEY5EIAZP2KZHILEF31V/JLB10_PIP_26_TM_001.png)
![American Girl® Spin in Style Figure Skating Outfit For 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423263842-3T9XSO4N51SVJ7GR8DKQ/JLF94_TM_Skate.png)
![American Girl® Star Player Basketball Outfit For 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423281550-VI5BW8NRS4FUV5PRF20D/JLF93_TM_BBall.png)
![American Girl® Pink Hearts Hoodie Dress For 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423288560-FOGOFAXVHA6KH21W2ZLJ/JLF95_TM_VDay.png)
![American Girl® Western Flowers Denim Jumpsuit for 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423301258-M2YR0SJFQT7MLNQ8RVR5/JMJ01_TM_Jumpsuit.png)
![American Girl® Pastel Petals Dress for 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1769538683549-CFZQSV3RIG0AVXDIR6OS/JLB12_SpringOutfit.png)
![American Girl® Flower Fun PJs for 18-inch Doll [S26]](https://images.squarespace-cdn.com/content/v1/62f7f353dea466616a1f6a36/1763423203696-EQZ30G8LJ2LUUTN1W877/JLJ00_TM_PJ.png)
barbie pets, a mass retail segment launched in fall 2026, invites children to enjoy nurturing play styles. responsible for packaging & e-comm photo art direction, graphic layouts with adherence to barbie packaging rebrand guide for 2026, led by sarah pata.
Quick “day-in-the-life” doodle of a doll photoshoot :)
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